1% for the Planet was founded in 2001 when Patagonia founder Yvon Chouinard of Patagonia and Blue Ribbon Flies founder Craig Mathews asked the business community to give back to support the ecosystems that sustain biodiversity, wild landscapes, clean water, natural beauty, healthy species, and a thriving economy.
Today, 1% for the Planet is a global nonprofit with member companies committing at least 1% of their sales revenue in 40 countries. To date, $150 million has helped created positive change in the areas of climate change, land, food, water, and species.